Consulting Firm Econ One Removes Birkenau Image from Website
Econ One, a LA-based firm had used a photo of Birkenau on its website. The image was removed by management after complaints. Image by Haaretz
The Los Angeles-based firm Econ One removed a photo from the Birkenau death camp from its website.
The litigation and business consulting firm had published on its website an image of barbed wire and a guard tower from Birkenau.
“Econ One was not aware that the image used in our ad to depict the movie, ‘The Great Escape,’ was an image of Birkenau,” Lisa Skylar, the chief operating officer of the litigation and business consulting firm, wrote Monday in an email to JTA. “Thank you for bringing it to our attention.
“We immediately removed the picture once this brought to our attention.
“It is not appropriate to use such an image in an ad campaign.in its advertising.”
Employees of the Auschwitz-Birkenau State Museum had noticed the image on Friday. The museum consulted with its lawyers, Bartosz Bartyzel, a museum spokesman, told the Gazeta Wyborcza newspaper.
“Using Birkenau is disgusting and immoral,” Bartyzel said.
The text under the photo read: “Great work is the only kind that’s okay with us. It takes management of the entire work process. Communicating with clients every step of the way. Committing to a budget, then keeping expectations aligned with what’s really happening so there are no surprises. And efficiently staffing each case to keep costs down. Because when it comes to client service, okay… just isn’t. At least not for our clients.”
I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward’s award-winning journalism this Passover.
In this age of misinformation, our work is needed like never before. We report on the news that matters most to American Jews, driven by truth, not ideology.
At a time when newsrooms are closing or cutting back, the Forward has removed its paywall. That means for the first time in our 126-year history, Forward journalism is free to everyone, everywhere. With an ongoing war, rising antisemitism, and a flood of disinformation that may affect the upcoming election, we believe that free and open access to Jewish journalism is imperative.
Readers like you make it all possible. Right now, we’re in the middle of our Passover Pledge Drive and we still need 300 people to step up and make a gift to sustain our trustworthy, independent journalism.
Make a gift of any size and become a Forward member today. You’ll support our mission to tell the American Jewish story fully and fairly.
— Rachel Fishman Feddersen, Publisher and CEO
Join our mission to tell the Jewish story fully and fairly.
Only 300 more gifts needed by April 30
