Settlement Business Owners Unfazed by Boycott Surge After SodaStream Feud

Some See Threat If BDS Fervor Spreads in Europe

By Ben Sales

Published February 04, 2014.
  • Print
  • Share Share
  • Single Page

(JTA) — Of the 200,000 wine bottles Yakov Burg produced last year, 16,000 went to Europe. The possibility of a boycott and repeated rumblings that Europe is planning to label goods produced in the settlements could decrease that number, but Burg isn’t worried.

The CEO of Psagot Winery, which is located in a settlement of the same name in the hills of the central West Bank, Burg prides himself on running a Jewish-owned business in the West Bank, even welcoming groups of Christian Zionists who want to volunteer during the harvest.

The winery’s location, though, also makes it a prime target for boycotts aimed at goods produced in the settlements.

“There are a lot of places that won’t buy the wine, so of course there’s damage,” Burg told JTA. “It doesn’t scare me. We need to fight the boycott, not just do what they want.”

The effort to boycotts goods produced in the West Bank, long an objective of anti-Israel activists and some Jewish critics of the Israeli occupation, has achieved some notable victories in recent weeks.

Last month, PGGM, the largest Dutch pension fund, announced it was divesting from five Israeli banks because of their involvement in financing Israeli settlements. That was followed by an announcement that Denmark’s Danske Bank was blacklisting Israel’s Bank Hapoalim over its settlement activity. Sweden’s Nordea Bank has asked two other Israeli banks for more information about their activities in the settlements.

In the United States, settlement goods were in the news recently after actress Scarlett Johansson came under fire for representing SodaStream, an Israeli company that produces home soda machines at a factory in the West Bank.

And in Europe, the United Kingdom and the Netherlands already label goods made in the settlements, and the European Union has threatened repeatedly to take the labeling continent-wide. U.S. Secretary of State John Kerry warned last week that Israel could face even greater boycott pressure if peace talks with the Palestinians collapse.

But several CEOs of companies that operate factories in the settlements acknowledged that while boycotts could hurt sales, they don’t yet represent a serious threat to business.

Yehuda Cohen, CEO of the plastics company Lipski, which has a factory in the northern West Bank Barkan industrial park, says sales dropped 17 percent in 2010 when local Palestinians started boycotting his products. His company has since recovered, growing by 18 percent last year.


The Jewish Daily Forward welcomes reader comments in order to promote thoughtful discussion on issues of importance to the Jewish community. In the interest of maintaining a civil forum, The Jewish Daily Forwardrequires that all commenters be appropriately respectful toward our writers, other commenters and the subjects of the articles. Vigorous debate and reasoned critique are welcome; name-calling and personal invective are not. While we generally do not seek to edit or actively moderate comments, our spam filter prevents most links and certain key words from being posted and The Jewish Daily Forward reserves the right to remove comments for any reason.





Find us on Facebook!
  • British Jews are having their 'Open Hillel' moment. Do you think Israel advocacy on campus runs the risk of excluding some Jewish students?
  • "What I didn’t realize before my trip was that I would leave Uganda with a powerful mandate on my shoulders — almost as if I had personally left Egypt."
  • Is it better to have a young, fresh rabbi, or a rabbi who stays with the same congregation for a long time? What do you think?
  • Why does the leader of Israel's social protest movement now work in a beauty parlor instead of the Knesset?
  • What's it like to be Chagall's granddaughter?
  • Is pot kosher for Passover. The rabbis say no, especially for Ashkenazi Jews. And it doesn't matter if its the unofficial Pot Day of April 20.
  • A Ukrainian rabbi says he thinks the leaflets ordering Jews in restive Donetsk to 'register' were a hoax. But the disturbing story still won't die.
  • Some snacks to help you get through the second half of Passover.
  • You wouldn't think that a Soviet-Jewish immigrant would find much in common with Gabriel Garcia Marquez. But the famed novelist once helped one man find his first love. http://jd.fo/f3JiS
  • Can you relate?
  • The Forverts' "Bintel Brief" advice column ran for more than 65 years. Now it's getting a second life — as a cartoon.
  • Half of this Hillel's members believe Jesus was the Messiah.
  • Vinyl isn't just for hipsters and hippies. Israeli photographer Eilan Paz documents the most astonishing record collections from around the world:http://jd.fo/g3IyM
  • Could Spider-Man be Jewish? Andrew Garfield thinks so.
  • Most tasteless video ever? A new video shows Jesus Christ dying at Auschwitz.
  • from-cache

Would you like to receive updates about new stories?




















We will not share your e-mail address or other personal information.

Already subscribed? Manage your subscription.