The Schmooze

Vodka Ad Too Sexy For Brooklyn Hasidic Community

Is a bikini-clad bum offensive? Does a clothed booty constitute an “inappropriate” image?

Probably not in hip-hop videos, vacation ads or swimwear promotions. But on the side of a New York City Transit bus that travels through heavily Orthodox Jewish neighborhoods, it’s a different story, a crusading rabbi says. And the Metropolitan Transportation Authority seems to agree.

The derriere dispute flared when the MTA banned a popular ad for Georgi Vodka featuring scantily clad models. “The ads show the back side of a woman dressed only in a bikini bottom and a woman sitting in the sand with her arms around her knees,” according to the NY Daily News.

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Vodka Ad Too Sexy For Brooklyn Hasidic Community

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