The Schmooze

H & H Bagel Saga Continues

It’s been through multiple bankruptcies. Its New Jersey manufacturing plant is history. Its iconic Upper West Side store is but a memory. And it now faces the loss of its only remaining space — a West 46th Street plant and shop. But H & H Bagel — once New York’s dominant producer of Jewishy baked treats — will rise again, its beleaguered owner told The Wall Street Journal yesterday.

In his first public comments since the company’s widely publicized Chapter 11 filing last year, Helmer Toro told the Journal “he is in preliminary talks with investors. He also said he is actively looking” for another location on the Upper West Side. “I’ve been doing this for 40 years and I make the best bagels, according to my customers. And I love what I do,” said the 61-year-old Toro, who founded H & H in 1972.

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H & H Bagel Saga Continues

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