Support For Israel On Campus Drops By ‘Devastating’ 27%: Study

    The Brand Israel Group, a coalition of volunteer advertising and marketing specialists, has released a survey that shows a significant decrease in Israel’s approval rating among Americans.

    “The future of America no longer believe that Israel shares their values. This is huge! Devastating,” Fern Oppenheim, a co-founder of BIG, told The Times of Israel.

    While approval of Israel among American college students dropped 27% between the group’s 2010 and 2016 surveys, Israel’s approval rating among all Americans dropped 14 points, from 76% to 62%.

    College students remain the only group surveyed that are more inclined to feel more sympathy towards Palestinians than Israel.

    Contact Ari Feldman at feldman@forward.com or on Twitter @aefeldman.

    This story "Israel Approval Drops Among American College Students" was written by Ari Feldman.

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    Support For Israel On Campus Drops By ‘Devastating’ 27%: Study

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