Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
Fast Forward

T-Shirt Company Sells Rainbow-Swastika Design As ‘Symbol Of Love And Peace’

A T-shirt company is selling a design featuring clothing branded with swastikas in an effort to rebrand the Nazi imagery as a “symbol of love and peace.”

The shirts, designed by KA Design and available for purchase on Teespring.com, feature various rainbow-festooned swastika designs alongside the words “peace,” “zen” and “love.”

KA Designs explains on its website that “We celebrate freedom. We want to explore our boundaries, and push them forward. We love humanity, love and peace.” It posted a video on its Facebook page last month explaining that the swastika was an ancient Indian symbol of peace, love and good fortune:

But one day, Nazism. They took the swastika, rotated it by 45 degrees, and turned it into Hatred, and turned it into Fear, and turned it into War, and turned it into Racism and turned it into Power. They stigmatized the swastika forever….The swastika is coming back, together with Peace, together with Love, together with Respect, together with Freedom. Introducing the new swastika.

The move to rebrand the swastika as a positive symbol was criticized by many on social media. However, it was praised by Andrew Anglin of the prominent neo-Nazi website The Daily Stormer.

The shirts and sweatshirts are currently available on Teespring for $20 to $27 dollars.

Contact Aiden Pink at [email protected].

A message from our CEO & publisher Rachel Fishman Feddersen

I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward’s award-winning, nonprofit journalism during this critical time.

We’ve set a goal to raise $260,000 by December 31. That’s an ambitious goal, but one that will give us the resources we need to invest in the high quality news, opinion, analysis and cultural coverage that isn’t available anywhere else.

If you feel inspired to make an impact, now is the time to give something back. Join us as a member at your most generous level.

—  Rachel Fishman Feddersen, Publisher and CEO

With your support, we’ll be ready for whatever 2025 brings.

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines. You must credit the Forward, retain our pixel and preserve our canonical link in Google search.  See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.