This is the Forward’s coverage of advertising, marketing, and Jewish consumer culture.
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The Latest
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Culture No, the Israel-Hamas war is not a diet plan, or any other marketing gimmick
Maybe not everything needs to be connected to the news. Just a thought.
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Culture How a multi-faith, multiracial team of artists is waging a nationwide billboard campaign to fight antisemitism
'The Highest Form of Wisdom is Kindness' debuts in time for the High Holidays and looks to build solidarity in the face of hate.
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Fast Forward Brandeis University’s ‘anything but Orthodox’ ad generates controversy
Critics found the ad 'disappointing' at a time when some Orthodox Jews feel targeted. Others said Brandeis is a 'glorious' place for observant Jews
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Culture Billboards urge people to convert to Christianity — but can they make antisemites see the light?
An old-fashioned form of advertising has become the go-to for religious causes. Why?
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Culture Why is the IDF promoting its Gaza operation like a Marvel movie?
The Israeli military is trying to leverage superhero associations for its brand
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Film & TV That industrial musical in ‘Mrs. Maisel’ wasn’t a fever dream — it was history
Products like cars and mouthwash inspired song-and-dance numbers that were a staple of American business
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News Robert Kraft will spend $25 million running ads against antisemitism. Is this the right way to protect Jews?
The advertisements will focus on wrenching scenes of antisemitism, and highlight bystanders who intervene, but critics aren't sure the campaign will work
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Culture All the Jew(ish) Super Bowl 2023 ads
Between Ma&Ya's and the Snapchat commercial, it was all a bit much
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Culture A shocking true story of Mexico’s Jewish community comes to Netflix
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Opinion Israel deported me for helping West Bank Palestinians. I won’t give up on a peaceful future for the country I love
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Culture Hey, Irving — why are there so many Jews named Irving?
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Culture In the most talked-about Epstein File exchange, a lesson in Yiddish
In Case You Missed It
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Culture How Black music brought me closer to Judaism
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Opinion In ‘Nuremberg,’ a potent warning about our current politics of denial
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Fast Forward Trump says he and Mamdani ‘didn’t discuss’ NYC mayor-elect’s vow to arrest Netanyahu during congenial meeting
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Yiddish ווידעאָ: משהלע אַלפֿאָנסאָ רעדט וועגן נײַ ביכל פּרץ־מעשׂיות פֿאַר סטודענטןVIDEO: Moishele Alfonso on the new book of I. L. Peretz stories for students
דאָס ביכל נעמט אַרײַן אַ גלאָסאַר, שמועס־פֿראַגעס און קלאַנג־רעקאָרדירונגען פֿון די דערציילונגען.
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