Hasidic Bus Ad Compares Women To ‘Ignoramuses’

Orthodox young women boarding bus in Jerusalem. Image by Getty Images

By Avital Chizhik-Goldschmidt October 2, 2017

Advertisements for DvarMalchus.org, a weekly Lubavitch publication based out of Kfar Chabad, were spotted on an Israeli bus today that compared women to ignoramuses.

The advertisement said that, according to the Baal Shem Tov, a true leader “awakens the spark of Jewishness of each and everyone in Israel, including simple people, ‘am-haaretz’s (literally, ‘people of the land’, colloquial term for ‘ignoramuses’) and women.”

Good to know.

Avital Chizhik-Goldschmidt was the Life/Features editor at the Forward. Her work has appeared in the New York Times, Salon, and Tablet, among others.

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