Hasidic Bus Ad Compares Women To ‘Ignoramuses’ by the Forward

Hasidic Bus Ad Compares Women To ‘Ignoramuses’

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Advertisements for DvarMalchus.org, a weekly Lubavitch publication based out of Kfar Chabad, were spotted on an Israeli bus today that compared women to ignoramuses.

The advertisement said that, according to the Baal Shem Tov, a true leader “awakens the spark of Jewishness of each and everyone in Israel, including simple people, ‘am-haaretz’s (literally, ‘people of the land’, colloquial term for ‘ignoramuses’) and women.”

Good to know.


Avital Chizhik-Goldschmidt

Avital Chizhik-Goldschmidt

Avital Chizhik-Goldschmidt is the Life/Features editor at the Forward. She was previously a New York-based reporter for Haaretz. Her work has appeared in the New York TimesSalon, and Tablet, among others. Avital teaches journalism at Yeshiva University’s Stern College for Women, and does pastoral work alongside her husband Rabbi Benjamin Goldschmidt in New York City.

Hasidic Bus Ad Compares Women To ‘Ignoramuses’

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Hasidic Bus Ad Compares Women To ‘Ignoramuses’

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