Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
Fast Forward

Sacha Baron Cohen says his days of disguise pranks are over

(JTA) — Sacha Baron Cohen says his days of dressing up as characters such as Borat Sagdiyev, the anti-Semitic Kazakh journalist that made the Jewish actor a star, are behind him.

He said he has been sued and nearly arrested over the course of filming his movies and shows, most of which involve a disguised Cohen tricking the people around him into saying or doing absurd things.

“At some point, your luck runs out. And so I never wanted to do this stuff again,” he told NPR’s Terry Gross on Monday.

While filming the sequel to the massively popular 2006 “Borat” film last year, he said he feared for his life when told that he should wear a bulletproof vest to a gun rally because there was a chance he could get shot.

“I was very aware that once the crowd realized that I was a fake, that it could turn really ugly and it could be really dangerous,” he added.

In one lawsuit involving “Borat 2,” the daughter of a Holocaust survivor who was featured in the film but who died before it debuted sued Cohen, claimed that her mother was “horrified” that he tricked her into appearing in a comedy. In the movie, the survivor, Judith Dim Evans, tells part of her Holocaust story and helps point out Borat’s misplaced anti-Semitism.

Another prominent lawsuit Cohen faced in 2020 came from Roy Moore, the disgraced former candidate for Senate in Alabama who appeared in Cohen’s Showtime series “Who is America?” Cohen, disguised as an Israeli terrorism expert, demonstrates what he calls a pedophile-detecting device that beeps when it comes near Moore — who was accused of sexually harassing or assaulting multiple women.

Long afraid to show his face much in public, Cohen has made more regular media appearances in recent years. In 2019, he spoke at an Anti-Defamation League conference and called social media “the greatest propaganda machine in history.” He has since singled out Facebook CEO Mark Zuckerberg as an enabler of Holocaust denial and other forms of anti-Semitism online in multiple interviews.

Read about how Cohen turned anti-Semitism into humor in the “Borat” sequel here.

A message from our CEO & publisher Rachel Fishman Feddersen

I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward’s award-winning, nonprofit journalism during this critical time.

We’ve set a goal to raise $260,000 by December 31. That’s an ambitious goal, but one that will give us the resources we need to invest in the high quality news, opinion, analysis and cultural coverage that isn’t available anywhere else.

If you feel inspired to make an impact, now is the time to give something back. Join us as a member at your most generous level.

—  Rachel Fishman Feddersen, Publisher and CEO

With your support, we’ll be ready for whatever 2025 brings.

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines. You must credit the Forward, retain our pixel and preserve our canonical link in Google search.  See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.