Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
Fast Forward

A Jewish clothing brand is making Charlie Kirk yarmulkes

The $50 kippah’s proceeds will go to Jewish or pro-Israel causes

Charlie Kirk’s face now adorns a yarmulke.

Almost immediately after the news that the conservative activist was shot during an event in Utah, pro-Israel voices prayed for him. Now, some are mourning him as a champion of Israel and, in the words of one Chabad rabbi, “the Abraham of our time.”

Joining the chorus is the clothing brand JDRIP, which is now taking preorders for a Charlie Kirk Memorial Kippah, selling at $49.99. The company says all the proceeds will be donated to “Jewish or pro-Israel causes, or those promoting free speech and debate in the United States.”

The white kippah features Kirk’s face, full name, Charles James Kirk and his year of birth and death. Hebrew text above him reads זכרונה לברכה, “May his memory be a blessing.” 

While Kirk was an outspoken supporter of Israel after Oct. 7, he was often accused of antisemitism, defending a statement in 2023 that Jewish communities have been “pushing” hatred against whites. The conservative activist organization he founded and led, Turning Point USA, features in the Anti-Defamation League’s Center on Extremism’s “Glossary of Extremism and Hate,” which notes that white nationalists often attend TPUSA events and that Kirk endorses Christian nationalism. (Kirk always insisted that, as an evangelical Christian and supporter of Israel, he was not antisemitic.)

In his final years, Kirk was friendly with a number of rabbis and Jewish institutional leaders and observed the sabbath by not using technology from Friday night to Saturday night. He was working on a book about the sabbath, Stop, in the Name of God: Why Honoring the Sabbath Will Transform Your Life, set to publish in December.

JDRIP, the brand manufacturing the kippah, claims that it is “not a partisan company” but was releasing the item “in honor of free political speech and debate in the United States.”

The brand is otherwise irreverent, poking fun at the Sydney Sweeney American Eagle ads while promoting their Star of David sneakers, selling a mezuzah in the shape of a stealth B-2 bomber and photoshopping one of their “am Yisrael chai” shirts onto Ye, the rapper formerly known as Kanye West. They are also bullish on Israel.

To mark Hamas political leader Ismail Haniyeh’s assassination in July 2024, JDRIP held a sale with the coupon code “ISMAILICIOUS.”

Correction: This article misstated the timing of a statement Charlie Kirk read on his show and then defended.

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines.
You must comply with the following:

  • Credit the Forward
  • Retain our pixel
  • Preserve our canonical link in Google search
  • Add a noindex tag in Google search

See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.