Katz’s Wins in a Battle of the ‘Reuben Orgasm’
Graphic by Angelie Zaslavsky
Katz’s Deli is the one and only Katz’s in town — and don’t you forget it.
The 125-year-old deli recently won a legal battle against a food truck called “Katz & Dogz,” arguing that the moniker was an attempt to co-opt the famed-restaurant’s name.
“It has taken over a century of dedication, hard work and consistent customer satisfaction for Katz’s Deli to become famous,” the trademark-infringement suit said. The $1 million lawsuit argued that appropriating the iconic name would ultimately lead customers to confuse the truck with Katz’s Deli and lead people to believe they were associated.
The truck also had to drop its motto, “Are you ready for the Reuben Orgasm?” which the lawsuit asserted was a reference to a famous scene shot at the deli in the movie “When Harry Met Sally.”
The truck is now going by the decidedly less exciting name, “Deli & Dogs.”
Why I became the Forward’s editor-in-chief
You are surely a friend of the Forward if you’re reading this. And so it’s with excitement and awe — of all that the Forward is, was, and will be — that I introduce myself to you as the Forward’s newest editor-in-chief.
And what a time to step into the leadership of this storied Jewish institution! For 129 years, the Forward has shaped and told the American Jewish story. I’m stepping in at an intense time for Jews the world over. We urgently need the Forward’s courageous, unflinching journalism — not only as a source of reliable information, but to provide inspiration, healing and hope.
, editor-in-chiefSupport our mission to tell the Jewish story fully and fairly.
