Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
Food

Vintage Jewish Deli Sign Found Behind Bodega

Photo: New York Neon Blog

Earlier this month, renovators uncovered the sign for an old Jewish Delicatessen behind a closing bodega at 2705 Broadway, according to New York Neon.

Classic Art Deco lettering in blue porcelain letters contrasts with a white background. Its blue neon lights are long gone, but the nostalgia remains.

Although the name in the left corners of the sign is obscured, a search through old telephone directories revealed that B. Hudes and Sons owned the deli back in the 1930s and ‘40s, making the sign around 75 years old.

In 1942, one of the “sons,” Max Hudes, moved on to operate the famous Carnegie Deli. He was the second owner, reported Eating In Translation, and wanted to try his hand at a sit-down delicatessen, instead of his old takeout-only at 2705 Broadway.

“The neighborhood is changing so much, so quickly… to have the history unveiled like this is very exciting,” preservationist and photographer Everett Scott said to pix11.

After Hudes Delicatessen closed, it merged with the space next door and reopened as the Olympia Superette, which lasted for several years. Most recently, the Grocery & Flower occupied the space. That business recently folded — once the Grocery & Flower’s signage was torn down, Hudes Delicatessen was revealed.

The future of the sign remains a mystery. Does it deserve to be scrapped or preserved?

I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward’s award-winning, nonprofit journalism during this critical time.

Now more than ever, American Jews need independent news they can trust, with reporting driven by truth, not ideology. We serve you, not any ideological agenda.

At a time when other newsrooms are closing or cutting back, the Forward has removed its paywall and invested additional resources to report on the ground from Israel and around the U.S. on the impact of the war, rising antisemitism and the protests on college campuses.

Readers like you make it all possible. Support our work by becoming a Forward Member and connect with our journalism and your community.

Make a gift of any size and become a Forward member today. You’ll support our mission to tell the American Jewish story fully and fairly. 

— Rachel Fishman Feddersen, Publisher and CEO

Join our mission to tell the Jewish story fully and fairly.

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines. You must credit the Forward, retain our pixel and preserve our canonical link in Google search.  See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.