Image by getty images

The Garnier cosmetics and toiletries firm is facing a boycott threat over a donation of personal care products to female Israeli soldiers serving in the current Gaza operation.

Garnier, owned by L’Oreal, has faced a backlash after their donated products were distributed in care packages by the StandWithUs Israel advocacy group. The products were donated by Garnier Israel.

The care packages were publicized on the StandWithUs Facebook page, with a “shoutout” to Garnier for its contribution.

Forwarding the News

Thoughtful, balanced reporting from the Forward and around the web, bringing you updated news and analysis each day.

Terms(Required)

I agree to the Forward's Terms of Service and Privacy Policy

Email(Required)

The company on Thursday tried to head off criticism with a statement on its Facebook page, in which it disassociated itself from the donation to the IDF.

“Garnier USA is aware of recent activity in social media. It is very important to us that our fans know that Garnier worldwide promotes peace and harmony and has a strict policy of not getting involved in any conflict or political matter. Garnier was astonished to discover this in social media. After investigation, the hand-out of about 500 products appeared to be part of a one-time local retailer initiative. Garnier disapproves of this initiative managed strictly at local level and is very sorry to have offended some of its fans.”

The Forward is free to read but not free to produce

I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward.

Now more than ever, American Jews need independent news they can trust, with reporting driven by truth, not ideology. We serve you, not any ideological agenda.

At a time when other newsrooms are closing or cutting back, the Forward has removed its paywall and invested additional resources to report on the ground from Israel and around the U.S. on the impact of the war, rising antisemitism and polarized discourse.

Readers like you make it all possible. We’ve started our Passover Fundraising Drive, and we need 1,800 readers like you to step up to support the Forward by April 21. Members of the Forward board are even matching the first 1,000 gifts, up to $70,000.

This is a great time to support independent Jewish journalism, because every dollar goes twice as far.

—  Rachel Fishman Feddersen, Publisher and CEO

Make your Passover gift today!

$36 $500

$120 $180 Other amount