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Posts Tagged: he'brew Results 4

8 Nights of Food Gifts: He'Brew Gift Pack

Photograph by Jon Wunder

He'Brew's Finally Brewing Its Own Brews

Beer Brewer: Jeremy Cowan started Shmaltz Brewing 17 years ago. Now, he?ll help brew his first batches in-house.

Image: Courtesy of Shmaltz Brewing

Beer Brewer: Jeremy Cowan started Shmaltz Brewing 17 years ago. Now, he?ll help brew his first batches in-house.

After 17-years of contracting out their beer brewing, Shmaltz Brewing Company, known for its award-winning HE’BREW craft beers, has finally moved in to its own brewery in Upstate New York. With the new space, there’s a lot of new developments on tap.

Build Your Own Beer Bottle Menorah

Image: Courtesy of Shmaltz Brewing Company

Sombreros, kegs, and teddy bears surround the gleaming Hanukkah lights, on display in a album on Shmaltz Brewing Company’s Facebook page. But what distinguish these holiday scenes are not accessories but rather the very menorahs themselves — they’re made out of beer bottles. They are all entries in Shmaltz’s annual Beer Bottle Menorah Contest, an online holiday contest that is now in its third year.

8 Beers for 8 Nights

Image: Shmaltz Brewing Co.

With dancing rabbis, clowns, and unicorns adorning their bottles, and names like Genesis Ale and Funky Jewbelation, Shmaltz Brewing Company’s He’Brew beer commands the attention of the liquor store browser — myself included.

Share the Bounty

Share the Bounty

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