Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
Food

Domino’s Pizza Goes Vegan — in Israel

Traveling in Israel as a vegetarian was tough — I can only imagine what it must be like for vegans. (I’m imagining an endless diet of falafel and salad). Thankfully, a bit of relief came earlier this week.

International pizza giant Domino’s announced its first ever vegan pizza — offered at its Israeli outlets.

The decision marks a major win for a popular Facebook campaign launched by Vegan Friendly, which promotes a vegan lifestyle in Israel. The group has more than 37,000 followers on Facebook. The new menu item uses a soy-based substitute to replicate the taste of cheese, and also offers vegetable toppings. Sadly, no word yet whether the fake cheese has that signature stringy pull.

The Israeli chain will be the first of the global food giant to offer a dairy-free pizza option. The decision comes as the dietary choice, practically unheard of a few decades ago, has grown increasingly popular in Israel and globally over the past few years. Still, non-dairy substitutes are rare in the holy land, especially outside of Tel Aviv.

“We’ve notified Domino’s Pizza’s world headquarters and they’re very pleased, Yossi Elbaz, CEO of the Israeli franchise, told Haaretz. “They’re waiting to see the results.”

If you live in Israel, you can get your vegan pie for 69.90 shekels, or $19.91 — just don’t expect it to be kosher. The Israeli franchises don’t carry a heksher.

A message from our CEO & publisher Rachel Fishman Feddersen

I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward’s award-winning, nonprofit journalism during this critical time.

We’ve set a goal to raise $260,000 by December 31. That’s an ambitious goal, but one that will give us the resources we need to invest in the high quality news, opinion, analysis and cultural coverage that isn’t available anywhere else.

If you feel inspired to make an impact, now is the time to give something back. Join us as a member at your most generous level.

—  Rachel Fishman Feddersen, Publisher and CEO

With your support, we’ll be ready for whatever 2025 brings.

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines. You must credit the Forward, retain our pixel and preserve our canonical link in Google search.  See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.