Meet Shark Tank’s First Kosher Food Winner

Well, that should buy a lot of sushi.

Guy Vaknin, the vegan-cuisine innovator who took his Beyond Sushi concept to ABC-TV’s Shark Tank Sunday night, has scored a $1.5 million investment from “shark” Lori Greiner and “guest shark” Matt Higgins, Eater reports.

Vaknin’s victory makes Beyond Sushi the first vegan “Shark Tank” winner - as well as the show’s first kosher food contestant.

The investment also makes Beyond Sushi a sibling of sorts with hot restaurant brands Momofuku and Bluestone Lane, both of which Higgins and Greiner co-own through RSE Ventures, their holding company.

As Vaknin told the Forward last week, the gist of his Shark Tank pitch was to “to grow business into a national brand. I think it could be the leading plant-based brand in the country,” he said. “The main focus is restaurants, but it’s also possible we’ll do wholesale and products that relate to our mission.” Beyond Sushi now employs more than a hundred people, Vaknin said; another location is set to open in Manhattan this year, with at least three more set for 2019.

Back in 2012, the Forward was one of the first to report on Beyond Sushi’s debut, when the company consisted of one counter - with Vaknin behind it slicing sushi rolls.

Tagged as:

Your Comments

The Forward welcomes reader comments in order to promote thoughtful discussion on issues of importance to the Jewish community. All readers can browse the comments, and all Forward subscribers can add to the conversation. In the interest of maintaining a civil forum, The Forward requires that all commenters be appropriately respectful toward our writers, other commenters and the subjects of the articles. Vigorous debate and reasoned critique are welcome; name-calling and personal invective are not and will be deleted. Egregious commenters or repeat offenders will be banned from commenting. While we generally do not seek to edit or actively moderate comments, our spam filter prevents most links and certain key words from being posted and the Forward reserves the right to remove comments for any reason.

Recommend this article

Meet Shark Tank’s First Kosher Food Winner

Thank you!

This article has been sent!

Close
Close