This is the Forward’s coverage of advertising, marketing, and Jewish consumer culture.
Advertising
The Latest
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Politics ‘I will never set foot there again’: Jewish Dems boycott Hymie’s deli in Philly after Trump ad
Hymie’s, a Jewish institution in the Philadelphia suburbs, has offended many of its customers
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Culture What’s your candidate’s position on Israel? Depends what demographic you’re in
Targeted political ads enable campaigns to present one idea to one group, and a different one to another
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Culture A small town in Spain is finally embracing its Jewish history — but is any of that history true?
In Hervás, a rural hamlet of 4,000, an invented Jewish heritage has become a point of pride and a marketing tool
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Politics Is Doug Emhoff hot? It may matter more than you think
Attractiveness, for better or for worse, can help win elections, particularly in a meme-driven election cycle
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Culture What happens when pro-Palestinian symbols become fast fashion?
Kaffiyeh-print everything is now available, drop-shipped to your door for low, low prices
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Culture The new iPad ad literally destroys art — what would philosopher Walter Benjamin think about it?
The Age of Mechanical Reproduction is upon us once more
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Culture Done with gefilte dogs, Manischewitz launches a new look in time for Pesach
The kosher food titan is aiming for a more casual, welcoming brand
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Culture Here’s why the Super Bowl ads about Jesus, antisemitism and the Israeli hostages didn’t work
A trio of scolding, moralizing ads felt jarring amidst a succession of goofy celebrity spots
Explore
Most Popular
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Opinion Mamdani has made ample efforts for Jews. How come no one is telling that story?
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News Nearly half of young U.S. Jews want to replace Israel with binational state, poll finds
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Opinion New York’s Israel Day parade was a shanda — but not because of Mamdani
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News Floyd Mayweather showered cash on Jewish causes — and now he’s suing their ‘Robin Hood’ alleging $175 million got diverted
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News National Council of Jewish Women ejects LA chapter, other affiliates cut ties amid historic reboot
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Fast Forward Trump says Netanyahu ‘turned his Troops around’ after he asked Israel not to bomb Beirut
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Fast Forward Smotrich’s surprise appearance at Israel Day Parade sparks backlash from NY and Jewish leaders
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Fast Forward Scott Wiener, Spencer Pratt and Eric Swalwell’s replacement: 5 primaries Jews are watching in California