Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
Fast Forward

Michael Kors Buys Jimmy Choo For $1.2 Billion

As the rapper Ludacris sings in “My Chick Bad”, “Jimmy Choo fetish keep me fresh like lettuce.” Now fashion designer Michael Kors will be rich as romaine—the upscale fashion company bought the luxury shoe and accessory brand Jimmy Choo for a reported $1.2 billion today.

Jimmy Choo, which has become synonymous with extravagance thanks to rap lyrics and the famous feet of Hollywood, is apparently expected to rejuvenate flailing sales at Michael Kors.

With increasing competition from online shopping and mass retailers, Michael Kors sales have dropped, resulting in the projected closing of 100-125 stores and the loss of a third of the stock’s value. The acquisition of the ultra-luxe Jimmy Choo brand is expected to help Michael Kors Holdings put its best foot forward.

The words “Jimmy Choo”, a brand once favored by Princess Diana, are as commonplace in a rap song as an expletive, notably in the song “Jimmy Choo” by rapper Fetty Wap, where the brand’s name is repeated 11 times.

Perhaps this time next year Ludacris will have dropped a remix with lyrics changed to “My b***h, I buy her Michael Kors, damn.”

Jenny Singer is a writer for the Forward. You can reach her at [email protected] or on Twitter @jeanvaljenny.

A message from our CEO & publisher Rachel Fishman Feddersen

I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward’s award-winning, nonprofit journalism during this critical time.

We’ve set a goal to raise $260,000 by December 31. That’s an ambitious goal, but one that will give us the resources we need to invest in the high quality news, opinion, analysis and cultural coverage that isn’t available anywhere else.

If you feel inspired to make an impact, now is the time to give something back. Join us as a member at your most generous level.

—  Rachel Fishman Feddersen, Publisher and CEO

With your support, we’ll be ready for whatever 2025 brings.

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines. You must credit the Forward, retain our pixel and preserve our canonical link in Google search.  See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.