Katz’s Deli Is Going Global
Image by Flickr
“Send a salami to your boy in the army.” That slogan is how Katz’s Deli kicked off its shipping business back during World War II. In more recent years, the Lower East Side house of pastrami has shipped corned beef, pickles, knishes, soup and yes, of course pastrami (both sliced and whole) to deli lovers and home sick New Yorkers who have moved to other parts of the country.
Later this year, Katz’s will start to ship those deli care packages abroad, the Wall Street Journal reported. The first slices of pastrami will likely go to Canada, then Mexico and ultimately to the far reaches of the globe sometime next year, Katz’s owner Jake Dell said. “The idea is to open products like pastrami, corned beef, pickles and mustard to regulars all over the world,” Dell told the Forward.
International shipping isn’t the only expansion plan Dell has simmering. He is preparing to open the first-ever location of Katz’s outside of the Lower East Side. The smaller location will open in the DeKalb Market in Brooklyn, which is slated to debut in June, only two blocks away from Junior’s. (Will a matzo ball soup war go down?)
The idea behind the brick-and-mortar expansion is the same as shipping, Dell said. He wants to bring the towering sandwiches to longtime fans whether they live abroad — or in New York, but can’t deal with the crowds at the original. “This is just bringing the food closer to them,” he said, “without changing the tradition of this place.”
Devra Ferst is a food writer and cooking teacher living in New York. Follow her on Instagram @dferstFind
The Forward is free to read, but it isn’t free to produce
I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward.
Now more than ever, American Jews need independent news they can trust, with reporting driven by truth, not ideology. We serve you, not any ideological agenda.
At a time when other newsrooms are closing or cutting back, the Forward has removed its paywall and invested additional resources to report on the ground from Israel and around the U.S. on the impact of the war, rising antisemitism and polarized discourse.
This is a great time to support independent Jewish journalism you rely on. Make a Passover gift today!
— Rachel Fishman Feddersen, Publisher and CEO
Dive In
Most Popular
- 1
Opinion My Jewish moms group ousted me because I work for J Street. Is this what communal life has come to?
- 2
Fast Forward Suspected arsonist intended to beat Gov. Josh Shapiro with a sledgehammer, investigators say
- 3
Politics Meet America’s potential first Jewish second family: Josh Shapiro, Lori, and their 4 kids
- 4
Fast Forward How Coke’s Passover recipe sparked an antisemitic conspiracy theory
In Case You Missed It
-
Opinion The Passover attack on Josh Shapiro was terrifying. But don’t assume it was antisemitic
-
News Who is Alan Garber, the Jewish Harvard president who stood up to Trump over antisemitism?
-
Fast Forward Northwestern University defaced by anti-Israel graffiti during passover
-
Fast Forward Eyeing an escape route in the Trump era, these American Jews are moving to Canada
-
Shop the Forward Store
100% of profits support our journalism
Republish This Story
Please read before republishing
We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines.
You must comply with the following:
- Credit the Forward
- Retain our pixel
- Preserve our canonical link in Google search
- Add a noindex tag in Google search
See our full guidelines for more information, and this guide for detail about canonical URLs.
To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.