This is the Forward’s coverage of advertising, marketing, and Jewish consumer culture.
Advertising
The Latest
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News What is ‘Jewish hate’? Super Bowl ad leaves some confused
Some viewers were confused about the slogan calling on Americans to “stand up to Jewish hate”
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Culture A new Israeli ad makes Gaza look like a Mediterranean paradise — what’s the goal?
Israel might look like it's rethinking its wartime public relations strategy. Not so fast
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Culture No, the Israel-Hamas war is not a diet plan, or any other marketing gimmick
Maybe not everything needs to be connected to the news. Just a thought.
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Culture How a multi-faith, multiracial team of artists is waging a nationwide billboard campaign to fight antisemitism
'The Highest Form of Wisdom is Kindness' debuts in time for the High Holidays and looks to build solidarity in the face of hate.
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Fast Forward Brandeis University’s ‘anything but Orthodox’ ad generates controversy
Critics found the ad 'disappointing' at a time when some Orthodox Jews feel targeted. Others said Brandeis is a 'glorious' place for observant Jews
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Culture Billboards urge people to convert to Christianity — but can they make antisemites see the light?
An old-fashioned form of advertising has become the go-to for religious causes. Why?
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Culture Why is the IDF promoting its Gaza operation like a Marvel movie?
The Israeli military is trying to leverage superhero associations for its brand
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Film & TV That industrial musical in ‘Mrs. Maisel’ wasn’t a fever dream — it was history
Products like cars and mouthwash inspired song-and-dance numbers that were a staple of American business
Explore
Most Popular
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Opinion Mamdani has made ample efforts for Jews. How come no one is telling that story?
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News Nearly half of young U.S. Jews want to replace Israel with binational state, poll finds
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Opinion New York’s Israel Day parade was a shanda — but not because of Mamdani
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News Floyd Mayweather showered cash on Jewish causes — and now he’s suing their ‘Robin Hood’ alleging $175 million got diverted
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Fast Forward Trump says Netanyahu ‘turned his Troops around’ after he asked Israel not to bomb Beirut
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Fast Forward Smotrich’s surprise appearance at Israel Day Parade sparks backlash from NY and Jewish leaders
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Fast Forward Ro Khanna and Thomas Massie team up to strip US-Israel military tech cooperation from defense bill