23andMe’s Next Phase: Using Customers’ DNA To Do Drug Research
23andMe isn’t the only company that conducts mail-order DNA tests that reveal consumers’ ancestry. There’s also MyHeritage, Living DNA and GPS Origins, to name a few. But it’s 23andMe, founded in 2006, whose name is becoming a synonym for spitting in a vial and finding out what percentage of you comes from where. Now the…