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Dov Charney Is Remaking American Apparel. Can He Remake Himself?

“We’re building, grooving, growing.”

So says Dov Charney, the disgraced ex-CEO of American Apparel, in Bloomberg. But he’s not talking about American Apparel — the company liquidated its inventory after declaring bankruptcy a second time in January of this year.

Charney has a new company — Los Angeles Apparel — and he’s using the same business model as American Apparel to fill the void they left.

Charney, who was embroiled in sexual harassment scandals with employees of American Apparel while CEO, conceded might need to keep a lower profile this time around.

“You always have to be cautious in the lawsuit society that we’re in, you know,” Charney said. “I love the company, and I love the people I work with. We’re very close and we’re holding hands and walking through the fire. We intend to be successful.”

Contact Ari Feldman at [email protected] or on Twitter @aefeldman.

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