Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
Forward 50 2013

Sheryl Sandberg

The Forward 50 is our annual look at the American Jews who made a difference in the past year. Each day, we will spotlight one of our Top 5 picks, leading up to Sunday night when the entire package — along with some very special surprises — will go live.

Lean in.

Sheryl Sandberg’s singular achievement in 2013 was to embed that phrase into the contemporary lexicon, and prompt a new conversation about family life, women in the workplace, and the demands and price of professional success.

The chief operating officer of Facebook, and the only woman to serve on its board of directors, Sandberg, 44, used her lofty (and wealthy) perch atop the corporate world to remind women that the barriers to success are not only systemic and societal — they also come from within.

Her central message — that the movement for equality in the workplace is stalled partly because women are not ambitious and determined enough to “lean in” to their careers — was uncomfortable and controversial, especially given the marketing hype that greeted the March publication of her book, “Lean In: Women, Work, and the Will To Lead.” Some dismissed Sandberg as too privileged to be prophetic.

But her message caught on. The book has spent 33 weeks so far on The New York Times Best Seller list. And a spokeswoman from leanin.org said that there are now 10,000 “circles” — Sandberg’s word for self-help groups — across America, and in at least 50 countries, devoted to enhancing women’s advancement.

Sandberg grew up in Florida’s Jewish community, born to a physician father and a stay-at-home mother who channeled her energy and intellect into the movement to free Soviet Jews and into other human rights concerns. (Sandberg was recently quoted as saying that her mother, at age 70, had decided to become a bat mitzvah, an opportunity not available to her when she was younger.)

After graduating from Harvard, Sandberg worked for Larry Summers at the World Bank, and then, after graduating from Harvard Business School, she worked for the famed McKinsey & Company consulting firm. She logged four years as Summers’s chief of staff when he ran the Treasury Department, and then took a leap of faith and moved to Silicon Valley, where in 2001 she went to work for a little-known tech company named Google.

Then onto Facebook, which had about 500 employees when she started and now has nearly 5,000. Her own worth is estimated to be more than $400 million.

So there is a certain amount of luck attached to Sandberg’s story, but, as she writes in her book, women tend to feel “lucky” at professional success; men act as if they deserve it.

Sandberg was faulted for not paying enough attention in her book to the institutional barriers to full equality — lack of affordable child care, inflexible workplaces, scarce paid family leave, just to name a few — and for pushing what some characterize as an elite message geared more for the executive suite than for the ordinary workplace.

In an interview on “60 Minutes,” Norah O’Donnell asked Sandberg about the charge that, given her wealth and status, it’s easy for her to urge women to lean in.

“It is easier for me to say this,” Sandberg replied. “And that’s why I’m saying it.”

A message from our Publisher & CEO Rachel Fishman Feddersen

I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward’s award-winning, nonprofit journalism during this critical time.

We’ve set a goal to raise $260,000 by December 31. That’s an ambitious goal, but one that will give us the resources we need to invest in the high quality news, opinion, analysis and cultural coverage that isn’t available anywhere else.

If you feel inspired to make an impact, now is the time to give something back. Join us as a member at your most generous level.

—  Rachel Fishman Feddersen, Publisher and CEO

With your support, we’ll be ready for whatever 2025 brings.

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines. You must credit the Forward, retain our pixel and preserve our canonical link in Google search.  See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.