Meet the ‘Real Housewives’ of Israel

Graphic by Angelie Zaslavsky
Bravo’s “Real Housewives” series has spawned spinoffs in cities across the U.S., so perhaps it was only a matter of time before the phenomenon hit Israel. A Hebrew-language version of the show debuted last night on Israel’s Channel 10, where it is called simply “Me’usharot,” or “Rich” (and where it was ostensibly created independently from the American series).
Like its U.S. counterpart, the Israeli version follows the lives of some of the country’s richest women, who mostly spend their time shopping, talking smack about their friends and living lives of almost unimaginable extravagance. Depending on how generous you’re being, the series can be read as mocking or shamelessly celebrating the subjects’ materialism and vapidity — as well as their social climbing, plastic surgeries and general lack of self-awareness.
Based on early clips, the Israeli “Housewives” are less blonde and surgically altered than their American counterparts, though they’re no less out of touch. In this clip, one of the women, Etty, visits a street protest in Tel Aviv, where demonstrators have gathered to oppose rising living costs. In an unknowing tribute to Marie Antoinette, Etty — a resident of Savyon, one of Israel’s richest cities — shows her support by letting the protestors eat cake she made especially for the event. “I feel I’m connecting with the people,” she tells the camera, before returning to her gated home in her black Mercedes.
This is a moment of great uncertainty. Here’s what you can do about it.
We hope you appreciated this article. Before you go, we’d like to ask you to please support the Forward’s independent Jewish news this Passover. All donations are being matched by the Forward Board - up to $100,000.
This is a moment of great uncertainty for the news media, for the Jewish people, and for our sacred democracy. It is a time of confusion and declining trust in public institutions. An era in which we need humans to report facts, conduct investigations that hold power to account, tell stories that matter and share honest discourse on all that divides us.
With no paywall or subscriptions, the Forward is entirely supported by readers like you. Every dollar you give this Passover is invested in the future of the Forward — and telling the American Jewish story fully and fairly.
The Forward doesn’t rely on funding from institutions like governments or your local Jewish federation. There are thousands of readers like you who give us $18 or $36 or $100 each month or year.
