She’s Everywhere! Mayim Bialik’s Old Navy Ad

Image by Getty Images
We can now add CFO (as in “Chief Floral Officer”) to Mayim Bialik’s blossoming curriculum vitae. The “Big Bang Theory” actress, neuroscientist, mommy, blogger, kosher vegan connoisseur, and attachment parenting expert can now be seen hocking spring dresses in a short Old Navy commercial.
Bialik appears in the spot wearing a frumpy frock and floppy hat in pastel blue, pink and yellow. She operates a remote control that directs “bee bots” to “put the petals to the metal” and color Old Navy’s “Hello” dresses in bright colors and prints.
Okay, The Shmooze gets the flowery nod here to Bialik’s child actor career as television’s quirky “Blossom.” (Joey Lawrence, her co-star from the show, is also in the commercial.) But we’re kind of left scratching our heads wondering why she agreed to do this. Did Old Navy make her an offer she couldn’t refuse, even if it meant taking precious time away from her engaging in positive discipline and elimination communication with her young sons?
Watch Mayim Bialik Welcome the Spring
This is a moment of great uncertainty. Here’s what you can do about it.
We hope you appreciated this article. Before you go, we’d like to ask you to please support the Forward’s independent Jewish news this Passover. All donations are being matched by the Forward Board - up to $100,000.
This is a moment of great uncertainty for the news media, for the Jewish people, and for our sacred democracy. It is a time of confusion and declining trust in public institutions. An era in which we need humans to report facts, conduct investigations that hold power to account, tell stories that matter and share honest discourse on all that divides us.
With no paywall or subscriptions, the Forward is entirely supported by readers like you. Every dollar you give this Passover is invested in the future of the Forward — and telling the American Jewish story fully and fairly.
The Forward doesn’t rely on funding from institutions like governments or your local Jewish federation. There are thousands of readers like you who give us $18 or $36 or $100 each month or year.
