Bacon Scratch-and-Sniff Lottery Tickets Are Here!

Graphic by Angelie Zaslavsky
Thinkstock
What’s better than winning $1,000? Winning $1,000 while smelling bacon.
At least, that’s what New Hampshire wants you to think.
According to The New York Post, the state lottery has launched a special “scratch and sniff ‘I Heart Bacon’ ticket” this month.
Players “will think it’s time for Saturday morning breakfast,” Lottery Commission Executive Director Charlie McIntyre told the Post.
So basically, not only does New Hampshire want you to smell bacon — they want you to smell it on Shabbat?!
That’s not the end of it — to promote the product, the New Hampshire Lottery has announced a “bacon truck” that will drive around offering free applewood bacon samples, filling the air with more pork products.
Ok treyf, you win — this time.
Hello, fellow Forward reader! I’m Joel Brown, a Forward reader and supporter for more than 15 years, and currently the chair of the board of directors.
I’m an avid Forward reader because it ticks so many of my essential boxes: excellent journalism, Jewish focus and diverse viewpoints. In today’s political climate, what I most appreciate is the Forward’s independence — made possible by the generosity of its membership.
The Forward is committed to bringing you unbiased, nuanced Jewish news. From my position as board chair, I see an exciting future as we expand our position as the definitive independent voice of contemporary American Judaism.
— Joel Brown, Forward board chair
