Nathan Fielder’s Holocaust Awareness Windbreakers Are a Hit With Celebs

Image by Getty Images

By Maia Efrem November 3, 2015

Sometimes things that start as jokes grow to be legitimate ventures. Cough, Trump, cough.

Same can be said of , comedian Nathan Fielder’s new outerwear company the proceeds of which go toward Holocaust awareness. No, we’re not joking. And neither are the celebrities that have taken a real liking to the quality of Summit Ice windbreakers and agree that the genocide of 6 million Jews is no laughing matter.

Image by Summit Ice

So far the company has raised upwards of $45,000 for the Vancouver Holocaust Education Centre. Speaking in a news interview, executive director Nina Krieger said: “We were surprised, but the VHEC was grateful to be named as the beneficiary … The absurdity of a clothing company expressing sympathies for a Holocaust denier has been reframed by Nathan as an opportunity to promote awareness and we would hope further learning about the events and lessons of the Holocaust.”

Image by Summit Ice

They’re durable, stylish AND educational? They are obviously a bargain at $109.99!

Maia Efrem is the former research editor and assistant to the editor and was also responsible for the Forward’s annual Salary Survey. Previously she served as the editor of Blognik Beat, a blog written by students who emigrated from or have ties to the Former Soviet Union. Maia is a graduate of Hunter College and Columbia University’s Graduate School of Journalism.