Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
The Schmooze

Japanese Store Halts Sales of Nazi Costumes

With offices in Toronto, Buenos Aires and Paris, the Los Angeles-based Simon Wiesenthal Center keeps a vigilant eye on global anti-Semitism. And thanks to a wide and ardent network of supporters, its reach extends to the unlikeliest of places, like Japanese discount retail store Don Quijote Co.

In a letter sent Monday to company executives, the Wiesenthal Center’s associate dean, Rabbi Abraham Cooper, petitioned that Don Quijote “immediately remove” Nazi soldier party costumes from its shelves after they were spotted by a member. The costume includes a black jacket and swastika armband. The packaging features a cartoonish Adolf Hitler in Nazi salute; “Heil Hitler” is written in Japanese.

“In December 2010 Nazism is not dead and the swastika is still deployed as a symbol of hatred against all “non-Aryans” including Asians,” the letter said.

Don Quijote, which runs 150 Japanese franchises, as well as four in Hawaii, had been selling the novelty item for $60 at about 10 of its Japanese stores before agreeing to halt sales on Tuesday.

Aico, which manufactured the costume, claimed ignorance: “We made this as a costume, without thinking much,” a company spokesman told The Wall Street Journal. “But as we think again about all the problems with the Nazis, we are now deeply aware that we had lacked consideration for other people.”

The Forward is free to read, but it isn’t free to produce

I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward.

At a time when other newsrooms are closing or cutting back, the Forward has removed its paywall and invested additional resources to report on the ground from Israel and around the U.S. on the impact of the war, rising antisemitism and polarized discourse.

Readers like you make it all possible. We’ve started our Passover Fundraising Drive, and we need 1,800 readers like you to step up to support the Forward by April 21. Members of the Forward board are even matching the first 1,000 gifts, up to $70,000.

This is a great time to support independent Jewish journalism, because every dollar goes twice as far.

—  Rachel Fishman Feddersen, Publisher and CEO

2X match on all Passover gifts!

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines.
You must comply with the following:

  • Credit the Forward
  • Retain our pixel
  • Preserve our canonical link in Google search
  • Add a noindex tag in Google search

See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.