She Buys Billboard, Posts $5K Reward And Prints 150,000 Flyers — All To Find Pooch

Graphic by Angelie Zaslavsky
A woman bought a billboard alongside Israel’s busiest highway, printed 150,000 flyers, and has offered a $5,453 reward – all to find her lost dog.
Perry, a dark brown mixed collie, was dropped off at a kennel when his owner, Raquel, left the country five weeks ago, Haaretz reported. But the day after she left, she was told by the kennel that Perry had run away. Raquel immediately flew back to Israel and has been looking for him ever since.
She suspects that Perry’s ability to open locks may have led to his escape: the kennel “told me they’d never seen such a smart dog,” she recounted. Since then, Raquel has scoured the area near the kennel and her home in Mevasseret Zion, near Jerusalem, bought a billboard on Route 1 between Jerusalem and Tel Aviv, and has distributed 150,000 flyers to every home in the area.
“Since he’s vanished I’ve been totally heartbroken,” she said. But because Perry had a microchip implanted, she remains hopeful that the pooch will be found.
Contact Aiden Pink at [email protected] or on Twitter at @aidenpink.
It’s our birthday and we’re still celebrating!
We hope you appreciated this article. Before you go, we’d like to ask you to please support the Forward’s independent Jewish news.
This week we celebrate 129 years of the Forward. We’re proud of our origins as a Yiddish print publication serving Jewish immigrants. And we’re just as proud of what we’ve become today: A trusted source of Jewish news and opinion, available digitally to anyone in the world without paywalls or subscriptions.
We’ve helped five generations of American Jews make sense of the news and the world around them — and we aren’t slowing down any time soon.
As a nonprofit newsroom, reader donations make it possible for us to do this work. Support independent, agenda-free Jewish journalism and our board will match your gift in honor of our birthday!
