Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
Fast Forward

Ben Shapiro’s Advertisers Pull Out Over ‘Baby Hitler’ Remarks

Three companies have ceased advertising on Ben Shapiro’s podcast after the conservative commentator said that “no pro-life person on earth would kill baby Hitler,” reasoning that “baby Hitler was a baby,” The Wrap reported.

Saucy, a Los Angeles-based alcohol-delivery company, was the latest company to say it would no longer advertise on the popular podcast, after Shapiro created a bizarre scenario about abortion and Adolf Hitler on it during the annual pro-life rally, March for Life, on Friday.

Quip, a Brooklyn-based subscription toothbrush company, pulled its advertising Friday.

“Following one of our ads being read in a venue we did not endorse, we have chosen to discontinue our advertising relationship with this show,” the company said in a statement. “We are also taking steps to ensure all of our advertising partners are aligned with our oral health mission and values.”

The meditation app Calm followed on Saturday, explaining that it does “not align with this message.”

The backlash came as the ardent pro-life supporter argued against killing “baby Hitler.”

“The argument, I guess here, would you kill baby Hitler?” he said. “And the truth is that no pro-life person on earth would kill baby Hitler. Because baby Hitler wasn’t Hitler — adult Hitler was Hitler. Baby Hitler was a baby.”

Alyssa Fisher is a news writer at the Forward. Email her at [email protected], or follow her on Twitter at @alyssalfisher

I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward’s award-winning journalism this Passover.

In this age of misinformation, our work is needed like never before. We report on the news that matters most to American Jews, driven by truth, not ideology.

At a time when newsrooms are closing or cutting back, the Forward has removed its paywall. That means for the first time in our 126-year history, Forward journalism is free to everyone, everywhere. With an ongoing war, rising antisemitism, and a flood of disinformation that may affect the upcoming election, we believe that free and open access to Jewish journalism is imperative.

Readers like you make it all possible. Right now, we’re in the middle of our Passover Pledge Drive and we still need 300 people to step up and make a gift to sustain our trustworthy, independent journalism.

Make a gift of any size and become a Forward member today. You’ll support our mission to tell the American Jewish story fully and fairly. 

— Rachel Fishman Feddersen, Publisher and CEO

Join our mission to tell the Jewish story fully and fairly.

Only 300 more gifts needed by April 30

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines. You must credit the Forward, retain our pixel and preserve our canonical link in Google search.  See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.