Will Ben and Jerry’s Next Ice Cream Flavor Be Pot?

Graphic by Angelie Zaslavsky
(JTA) — Ben & Jerry’s ice cream comes in a lot of flavors, but so far, marijuana isn’t one of them.
However, the company’s, ahem, joint founders Ben Cohen and Jerry Greenfield, indicated that could change should the drug become widely legalized in the United States.
Speaking on HuffPost Live on Wednesday, the two, who are both Jewish, seemed open to the idea of a pot-infused ice cream after a viewer asked about it.
“Makes sense to me,” Cohen said. “Combine your pleasures.”
Greenfield said, “Ben and I have had previous experiences with substances, and I think legalizing marijuana is a wonderful thing. It’s not my decision. If it were my decision, I’d be doing it, but fortunately we have wiser heads at the company that figure those things out.”
While the effects might be pleasurable, would weed-flavored ice cream taste good? Would it, like the brand’s other flavors, be certified kosher? And what quirky name would the company give it? Since Half-Baked is already taken, I’m guessing Chocolate Pot Brownie.
It’s our birthday and we’re still celebrating!
We hope you appreciated this article. Before you go, we’d like to ask you to please support the Forward’s independent Jewish news.
This week we celebrate 129 years of the Forward. We’re proud of our origins as a Yiddish print publication serving Jewish immigrants. And we’re just as proud of what we’ve become today: A trusted source of Jewish news and opinion, available digitally to anyone in the world without paywalls or subscriptions.
We’ve helped five generations of American Jews make sense of the news and the world around them — and we aren’t slowing down any time soon.
As a nonprofit newsroom, reader donations make it possible for us to do this work. Support independent, agenda-free Jewish journalism and our board will match your gift in honor of our birthday!
