German Hotel Pulls Ad for 'Romantic' Kristallnacht on Anniversary of Nazi Pogrom

Spa in Thuringen Made Shameful Play on Name


By JTA

Published November 05, 2013.
  • Print
  • Share Share

A German hotel apologized after running an ad for a “long, romantic Kristall-Nacht,” to be held on the anniversary of the Nazi pogrom against Jews and their institutions.

Nov. 9 marks the 75th anniversary of the Nazi pogrom against Jews and their institutions, referred to in Germany as the Reichskristallnacht, or November Pogrom.

After astonished critics posted images of the tasteless ad on social media sites with such comments as “Thumbs up to your advertising department,” the Kristall Sauna Wellnesspark in Bad Klosterlausnitz, in the former eastern German state of Thuringen, pulled the ad and issued an apology via Facebook, according to the Cologne-based online newspaper Express.de.

In a statement issued Monday, the hotel owners apologized for their “insensitive naming of this event,” which was “extremely inappropriate.” They explained that they frequently tag part of their name, “Kristall,” onto their events.

“We are extraordinarily regretful and of course this was unintentional; believe us, we are quite ashamed about our mistake,” the statement said.

They changed the name of the special event to “the long romantic night.”

According to Express, some who posted screenshots of the ad made crude jokes about the wellness center being a “Heil Bad,” or spa with hot springs, playing on the Nazi Heil Hitler salute.

This week, Germany is marking the 75th anniversary of the pogrom in which rioters destroyed 267 synagogues in Germany, Austria and the former Czechoslovakia.

According to the U.S. Holocaust Memorial Museum website, at least 91 Jews were killed during the riots and some 30,000 Jewish men were arrested and held in concentration camps in its aftermath.


The Jewish Daily Forward welcomes reader comments in order to promote thoughtful discussion on issues of importance to the Jewish community. In the interest of maintaining a civil forum, The Jewish Daily Forwardrequires that all commenters be appropriately respectful toward our writers, other commenters and the subjects of the articles. Vigorous debate and reasoned critique are welcome; name-calling and personal invective are not. While we generally do not seek to edit or actively moderate comments, our spam filter prevents most links and certain key words from being posted and The Jewish Daily Forward reserves the right to remove comments for any reason.





Find us on Facebook!
  • Can animals suffer from PTSD?
  • Is anti-Zionism the new anti-Semitism?
  • "I thought I was the only Jew on a Harley Davidson, but I was wrong." — Gil Paul, member of the Hillel's Angels. http://jd.fo/g4cjH
  • “This is a dangerous region, even for people who don’t live there and say, merely express the mildest of concern about the humanitarian tragedy of civilians who have nothing to do with the warring factions, only to catch a rash of *** (bleeped) from everyone who went to your bar mitzvah! Statute of limitations! Look, a $50 savings bond does not buy you a lifetime of criticism.”
  • That sound you hear? That's your childhood going up in smoke.
  • "My husband has been offered a terrific new job in a decent-sized Midwestern city. This is mostly great, except for the fact that we will have to leave our beloved NYC, where one can feel Jewish without trying very hard. He is half-Jewish and was raised with a fair amount of Judaism and respect for our tradition though ultimately he doesn’t feel Jewish in that Larry David sort of way like I do. So, he thinks I am nuts for hesitating to move to this new essentially Jew-less city. Oh, did I mention I am pregnant? Seesaw, this concern of mine is real, right? There is something to being surrounded by Jews, no? What should we do?"
  • "Orwell described the cliches of politics as 'packets of aspirin ready at the elbow.' Israel's 'right to defense' is a harder narcotic."
  • From Gene Simmons to Pink — Meet the Jews who rock:
  • The images, which have since been deleted, were captioned: “Israel is the last frontier of the free world."
  • As J Street backs Israel's operation in Gaza, does it risk losing grassroots support?
  • What Thomas Aquinas might say about #Hamas' tunnels:
  • The Jewish bachelorette has spoken.
  • "When it comes to Brenda Turtle, I ask you: What do you expect of a woman repressed all her life who suddenly finds herself free to explore? We can sit and pass judgment, especially when many of us just simply “got over” own sexual repression. But we are obliged to at least acknowledge that this problem is very, very real, and that complete gender segregation breeds sexual repression and unhealthy attitudes toward female sexuality."
  • "Everybody is proud of the resistance. No matter how many people, including myself, disapprove of or even hate Hamas and its ideology, every single person in Gaza is proud of the resistance." Part 2 of Walid Abuzaid's on-the-ground account of life in #Gaza:
  • After years in storage, Toronto’s iconic red-and-white "Sam the Record Man" sign, complete with spinning discs, will return to public view near its original downtown perch. The sign came to symbolize one of Canada’s most storied and successful Jewish family businesses.
  • from-cache

Would you like to receive updates about new stories?




















We will not share your e-mail address or other personal information.

Already subscribed? Manage your subscription.