Posts Tagged: GOOP Results 2
So Gwyneth Paltrow hosted a silly-sounding, outrageously-priced, somewhat disorganized-sounding health event. So what?, you might ask. The stakes are the highly profitable wellness industry, of which this event was a high-profile part. Most obviously, where there is “wellness,” all too often, there is pseudoscience.
Of the “hundreds” who attended In Goop Health, a day-long Los Angeles event, there were – as Becky Scott points out – a not-insignificant number of lifestyle reporters. So much has been written about the event that it can feel like the attendees were all there to cover the event, until you take into account that a good amount of the coverage is aggregation from writers who’ve read so much about the event that they feel as if they’d been there. Alexandra Jacobs tracked down some “true believers,” so they’re out there. They form, in Paltrow’s own estimation “a sisterhood.”