Life Hack: How To Try Lobster While Still Keeping Kosher

For years the American public has been left with the difficult choice of picking which flavor Lay’s branded potato chip people would end up having to grudgingly buy in a gas station, for lack of more gourmet options. This democratic crowdsourcing process brought us Crispy Taco Chips and Fried Green Tomato Chips. It also brought us Mango Salsa favored chips, but what can we say? The American public has never been too great at voting.

But this year, Lay’s decided to switch it up with its new Taste of America project, debuting eight new flavors at one time.

And here’s the kicker - every single one of these flavors will be inspired by American regional cuisine. From Chesapeake Crab Bay Spice to Deep Dish Pizza, these chips will do what every food substitute promises, but which none manage to deliver; a way into the bewildering, overwhelmingly non-kosher cuisine of small town America.

Craving a New England lobster roll? Buy some Lay’s and crumble it on a comforting mound of eggs. Jonesing for some Chesapeake Bay Crab Spices? Well, get thee to the supermarket, then. Two seafood-inspired flavors! Who says you can’t have it all?

Shira Feder is a writer. She’s at and @shirafeder

Tagged as:

Your Comments

The Forward welcomes reader comments in order to promote thoughtful discussion on issues of importance to the Jewish community. All readers can browse the comments, and all Forward subscribers can add to the conversation. In the interest of maintaining a civil forum, The Forward requires that all commenters be appropriately respectful toward our writers, other commenters and the subjects of the articles. Vigorous debate and reasoned critique are welcome; name-calling and personal invective are not and will be deleted. Egregious commenters or repeat offenders will be banned from commenting. While we generally do not seek to edit or actively moderate comments, our spam filter prevents most links and certain key words from being posted and the Forward reserves the right to remove comments for any reason.

Recommend this article

Life Hack: How To Try Lobster While Still Keeping Kosher

Thank you!

This article has been sent!