Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
Make a matched gift and support Jewish journalism. DONATE NOW
The Schmooze

‘Oh Lord’: Iran at Work on a Search Engine

People ask for Divine guidance on life decisions and matters of the heart, so why not on more mundane questions like: What is the capital of Azerbaijan?

With its new search engine, dubbed “Ya Haq” (that’s “Oh Lord” in Persian), Iran is seeking to take on Google and allow its people a non-Western (read: non-evil) option for online fact-finding.

According to a Sunday article in The Media Line, the service will debut in 2012. Some sources implied that the new site will just be the first step in developing an Iranian intranet that will only allow access to approved sites.

“The discussion began a few years ago and is based on a feeling that the Internet is a Western weapon,” Pujan Ziaie, who works in IT for Iran’s opposition movement, told The Media Line. “They are threatened by it but they cannot ignore it so they are trying to imitate what China has done.”

An anonymous government source gave Media Line a different story, saying that Oh Lord would merely be a localized search engine, prioritizing content that is more relevant to Iranian users.

Whether the Lord actually fields the queries is not yet known. (P.S. It’s Baku.)

It’s our birthday and we’re still celebrating!

This week we celebrate 129 years of the Forward. We’re proud of our origins as a Yiddish print publication serving Jewish immigrants. And we’re just as proud of what we’ve become today: A trusted source of Jewish news and opinion, available digitally to anyone in the world without paywalls or subscriptions. 

We’ve helped five generations of American Jews make sense of the news and the world around them — and we aren’t slowing down any time soon.

As a nonprofit newsroom, reader donations make it possible for us to do this work. Support independent, agenda-free Jewish journalism and our board will match your gift in honor of our birthday! 

Support our mission to tell the Jewish story fully and fairly.

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines.
You must comply with the following:

  • Credit the Forward
  • Retain our pixel
  • Preserve our canonical link in Google search
  • Add a noindex tag in Google search

See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.