Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
Fast Forward

White Man Calls Cops On Black Neighbor For Using Neighborhood Pool

A North Carolina man named Adam Bloom is being accused of racial profiling after being caught on video calling police on a black woman at his neighborhood pool.

In a July 4 video that went viral, Bloom appears to demand identification from Jasmine Edwards as she attempted to enter her neighborhood pool.

“I feel like this is racial profiling,” Edwards says on the video. “I am the only black person here with my son in the pool.”

The video has been viewed more than 3 million times. Bloom was mocked as “#IDadam” on social media.

According to the Winston-Salem Journal, Bloom and Edwards live in the same neighborhood, residents of which have access to the pool.

In the video, Edwards hands a key card to the police officers, which they use to open the gate. “I don’t mind showing it to you, but it’s not a requirement for me to use the pool like he was requesting,” Edwards tells the police.

Bloom has been fired from his job since the incident went viral, according to the Journal. An attorney for Bloom told the Journal that Bloom is pool chairman of the neighborhood’s homeowner association, and that he confronted Edwards because someone else asked him to.

“Do you want to apologize, Adam, for what you did?” Edwards asks at the end of the recording, after she has entered the pool area. Bloom declines to do so.

Contact Josh Nathan-Kazis at [email protected] or on Twitter, @joshnathankazis

I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward’s award-winning, nonprofit journalism during this critical time.

Now more than ever, American Jews need independent news they can trust, with reporting driven by truth, not ideology. We serve you, not any ideological agenda.

At a time when other newsrooms are closing or cutting back, the Forward has removed its paywall and invested additional resources to report on the ground from Israel and around the U.S. on the impact of the war, rising antisemitism and the protests on college campuses.

Readers like you make it all possible. Support our work by becoming a Forward Member and connect with our journalism and your community.

Make a gift of any size and become a Forward member today. You’ll support our mission to tell the American Jewish story fully and fairly. 

— Rachel Fishman Feddersen, Publisher and CEO

Join our mission to tell the Jewish story fully and fairly.

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines. You must credit the Forward, retain our pixel and preserve our canonical link in Google search.  See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.