Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
Life

The Source of That Mysterious Maple Syrup Smell: Israel

The source of a mysterious maple syrup-like odor, which wafted over the island of Manhattan on several occasions since 2005, appears to be the 76-year-old, Haifa-based company Frutaron, according to New York Mayor Michael Bloomberg.

The New York Times reports:

“The city revealed on Thursday that the culprit was the seeds of fenugreek, a cloverlike plant, which are used to produce fragrances at a factory across the Hudson River in North Bergen, N.J. It turned out that the city had never given up trying to determine the aroma’s origin. It had quietly created a crack maple-syrup team that remained on the case.

The North Bergen factory, owned by a company called Frutarom, used the herbal seeds to manufacture food flavors, releasing a pungent, generally pleasant smell in the process. Under the right weather conditions — high humidity, no rain — the aroma drifts across the Hudson onto the West Side of Manhattan.

‘I think it’s safe to say that the mystery of the maple syrup mist has been solved,’ Mayor Michael R. Bloomberg said at a news conference at City Hall, cautioning that the city was still investigating several leads.”

Frutarom, “a flavor and fine ingredients company” was founded in 1933, originally under the name Frutarom Palestine Ltd. According to its Web site, “The company’s foundation was promoted by Professor Haim Weizman, the first President of the State of Israel and a known chemist,” the site states.

To see a gallery of photographs documenting Frutarom’s early days, click here.

Today, Frutarom is listed on the Tel Aviv and London stock exchanges.

The company apparently never caught wind of Mayor Bloomberg’s investigation and, according to the The Jersey Journal, issued the following statement:

“We have been made aware of the statements made by Mayor Bloomberg this morning regarding the source of the maple-syrup odors in [New York City]. The naming of our company as one of those potentially contributing to this condition came as a surprise to us.”

A message from our Publisher & CEO Rachel Fishman Feddersen

I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward’s award-winning, nonprofit journalism during this critical time.

We’ve set a goal to raise $260,000 by December 31. That’s an ambitious goal, but one that will give us the resources we need to invest in the high quality news, opinion, analysis and cultural coverage that isn’t available anywhere else.

If you feel inspired to make an impact, now is the time to give something back. Join us as a member at your most generous level.

—  Rachel Fishman Feddersen, Publisher and CEO

With your support, we’ll be ready for whatever 2025 brings.

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines. You must credit the Forward, retain our pixel and preserve our canonical link in Google search.  See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.