This is the Forward’s coverage of advertising, marketing, and Jewish consumer culture.
Advertising
The Latest
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Culture When did JewBelong get so aggressive?
The organization's hot pink billboards have become openly hostile to Palestinian activists since Oct. 7
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Fast Forward Nike apologizes for marathon ad using the Holocaust phrase ‘Never Again’
The billboard used a black and red color scheme and the phrase “Never Again. Until Next Year."
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Fast Forward Jesse Cogan, ad exec who coined the slogan ‘Turn Friday Night into Shabbos,’ dies at 74
Cogan also created slogans for the Soviet Jewry movement and a group that championed Modern Orthodoxy
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Politics Hymie’s Deli featured in new Kamala Harris ad, after blowback over Trump ad filmed there
The Philadelphia area deli location is part of pitch to Pennsylvania swing state Jewish voters
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Politics ‘I will never set foot there again’: Jewish Dems boycott Hymie’s deli in Philly after Trump ad
Hymie’s, a Jewish institution in the Philadelphia suburbs, has offended many of its customers
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Culture What’s your candidate’s position on Israel? Depends what demographic you’re in
Targeted political ads enable campaigns to present one idea to one group, and a different one to another
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Culture A small town in Spain is finally embracing its Jewish history — but is any of that history true?
In Hervás, a rural hamlet of 4,000, an invented Jewish heritage has become a point of pride and a marketing tool
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Politics Is Doug Emhoff hot? It may matter more than you think
Attractiveness, for better or for worse, can help win elections, particularly in a meme-driven election cycle
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Opinion Starvation in Gaza is a moral test for Zionists. We’re failing.
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Fast Forward France will unilaterally recognize a Palestinian state this fall, says Emmanuel Macron
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Fast Forward Tel Aviv rally calls for war’s end, as hunger reigns in Gaza and ceasefire talks collapse anew
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Yiddish World VIDEO: What Rabbi Soloveitchik said about Jewish concern for Israel
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