Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
Fast Forward

Jewish Gay Conversion Group Blocked From Operating Under New Name

A New Jersey-based gay conversion therapy organization was ordered to shut down after its founders went around a previous ruling and started operating under a new name, NJ.com reported.

Arthur Goldberg and Elaine Berk, founders of Jews Offering New Alternatives to Homosexuality (JONAH), were forbidden from running their gay-to-straight program in 2015 after a lawsuit filed by five former clients. Hudson County Superior Court Assignment Judge Peter Bariso upheld that ruling Monday, providing evidence that the pair had immediately restarted their business under the name Jewish Institute for Global Awareness (JIFGA).

“What they do hurts people, so we are extremely pleased at this court’s ruling and hope that it will finally put a stop to the fraud that they have perpetrated for more than a decade,” Lina Bensman, one of the plaintiff’s attorneys, told NJ.com.

It was revealed in the initial trial that the conversion tactics at JONAH included ordering men to undress in front of each other and touch themselves, according to NJ.com. They also were required to abuse figures that looked like their mothers.

The plaintiffs went back to court in March 2018 after learning that Goldberg and Berk were still running their discredited operation under JIFGA, violating the 2015 ruling and settlement agreement. The next year, the Southern Poverty Law Center filed a motion to end JIFGA and the promotion of conversion therapy.

On Monday, Bariso called JIFGA “a mere continuation of JONAH.” He announced the same decision as in 2015 — that it must permanently end within 30 days and liquidate its assets within 180 days.

Alyssa Fisher is a writer at the Forward. Email her at [email protected], or follow her on Twitter at @alyssalfisher

A message from our Publisher & CEO Rachel Fishman Feddersen

I hope you appreciated this article. Before you go, I’d like to ask you to please support the Forward’s award-winning, nonprofit journalism during this critical time.

We’ve set a goal to raise $260,000 by December 31. That’s an ambitious goal, but one that will give us the resources we need to invest in the high quality news, opinion, analysis and cultural coverage that isn’t available anywhere else.

If you feel inspired to make an impact, now is the time to give something back. Join us as a member at your most generous level.

—  Rachel Fishman Feddersen, Publisher and CEO

With your support, we’ll be ready for whatever 2025 brings.

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines. You must credit the Forward, retain our pixel and preserve our canonical link in Google search.  See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.