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Who’s Eating Jewish Food In New York — Right Now?

New York is the city that never sleeps. It’s a place where bagels and babka can flourish, where people can go for a whitefish salad at any time of day or night. But for an enterprising food editor like me, it’s sometimes hard to keep my eye of Sauron on all the Jewish food happenings in New York. And that’s where this new project comes in.

Crimson Hexagon, a consumer insight company (named after Jorge Luis Borges’ short story, The Library of Babel, about a library of almost infinite size) created an interactive map of food Instagram posts across New York City. From May 6 to May 12 of 2018, Crimson Hexagon essentially charted the path of public appetite.

Who went for a bagel at 3:14 am uptown? Who stole down to Russ and Daughters for a quick bite of rugelach? Who stopped in to a kosher steakhouse to go on a date with a significant other?

The answers are all yours now, with the help of this map.

Yes, it’s creepy, and yes, Big Brother is watching us all, but what can you do? It’s 2018. Slake your curiosity by fiddling with the clock on this map until you have the comprehensive understanding of the eating habits of insomnia-stricken, bialy-craving New Yorkers that you so clearly deserve.

Created by Crimson Hexagon

Shira Feder is a map lover and writer. She’s at




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