Skip To Content
JEWISH. INDEPENDENT. NONPROFIT.
Life

A Contest for ‘Cool Mamalahs’

Self-promotion comes in many forms.

This year, six Jewish ladies who call themselves the “Cool Mamalahs” have pooled their talents to create the Call-Your-Mother Gift Box Giveaway, a Mother’s Day contest to celebrate Jewish women (and a convenient, albeit cute, way for the Cool Mamalahs — a group of artists, writers, performers and entrepreneurs — to peddle their wares).

To enter the contest, one must be willing to tell ModernTribe.com’s blog and all of the Internet-surfing world about the fabulousness of his or her mom (or grandma, sister, aunt, cousin or friend). The winning answer snags the gift box worth more than $150; the prize includes a “A Fistful of Lentils,” the Sephardic cookbook by Jennifer Felicia Abadi; Lisa Alcalay Klug’s amusing book “Cool Jew: The Ultimate Guide for Every Member of the Tribe,”, as well as holiday music CDs and Jewish-themed art.

The advertising campaign, er, contest is the brainchild of Jennie Rivlin Roberts, who founded the online Judaica store ModernTribe.com, and Alcalay Klug. The pair coordinated similar contests for Passover and Purim.

Mothers Day is May 10.

2009/04/call-your-mother-gift-box-giveaway.html

A message from our CEO & publisher Rachel Fishman Feddersen

I hope you appreciated this article. Before you move on, I wanted to ask you to support the Forward’s award-winning journalism during our High Holiday Monthly Donor Drive.

If you’ve turned to the Forward in the past 12 months to better understand the world around you, we hope you will support us with a gift now. Your support has a direct impact, giving us the resources we need to report from Israel and around the U.S., across college campuses, and wherever there is news of importance to American Jews.

Make a monthly or one-time gift and support Jewish journalism throughout 5785. The first six months of your monthly gift will be matched for twice the investment in independent Jewish journalism. 

—  Rachel Fishman Feddersen, Publisher and CEO

Join our mission to tell the Jewish story fully and fairly.

Republish This Story

Please read before republishing

We’re happy to make this story available to republish for free, unless it originated with JTA, Haaretz or another publication (as indicated on the article) and as long as you follow our guidelines. You must credit the Forward, retain our pixel and preserve our canonical link in Google search.  See our full guidelines for more information, and this guide for detail about canonical URLs.

To republish, copy the HTML by clicking on the yellow button to the right; it includes our tracking pixel, all paragraph styles and hyperlinks, the author byline and credit to the Forward. It does not include images; to avoid copyright violations, you must add them manually, following our guidelines. Please email us at [email protected], subject line “republish,” with any questions or to let us know what stories you’re picking up.

We don't support Internet Explorer

Please use Chrome, Safari, Firefox, or Edge to view this site.